Meituan · Local Services · IM Consultation · 2025
Designing Trust
Before the Bill.
A 0-to-1 in-message quotation system across Meituan's 770M+ annual users and 14.5M merchants — turning uncertain local-service pricing into a guided, comparable, bookable decision.
- Company
- Meituan · Local Services
- Role
- Sole designer · with 2 PMs + 2 engineers
- Duration
- 4 weeks · 2025
- Outcome
- +30% channel conversion · +0.5pp overall (measured)